Why we exist
Briarwood Partners was founded to solve a common problem faced by CIOs, Portfolio Managers, CEO’s and Heads of Business Development globally - How do you scale your business and raise capital, without very significant upfront investment and with no guarantee of success?
The problems
Wine & Dessert Party
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Huge divergence in the quality of sales people in the market
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Large cost of building an in-house sales function
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People management can distract from end results
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Cost and time associated with hiring staff
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Interaction and team dynamics between sales people can be difficult
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Need to compensate staff well for retention in all markets
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Huge disparity in quality amongst traditional third party marketing firms
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Often poor service levels by using external providers
The solution
Wine & Dessert Party
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Proven track record of the founders over various market cycles
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Significantly reduced up front cost vs in-house
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No need to ‘hand hold’. Founders share the same core values
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Quicker and more efficient ‘route to market’
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Objective assessment of client segments and markets with no ‘agenda’
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Alignment of interest that is linked to us delivering results
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We see ourselves as a disruptor with a differentiated approach
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Delivery of the same level of service and activity as an in-house team